More complete offer combined with more efficient services

Imbretex, a distributor of promotional textiles for over 30 years, is investing to improve its services and product offering. For more power but also more flexibility, the company presents its new warehouse and new operating methods. The year 2020 is very promising for the company as it is the year of the launch of its new project. In order to expand in France and throughout Europe, Imbretex has chosen to invest in the strongest brands on the market as well as in new brands in order to become a more complete and powerful distributor.

To achieve this, Imbretex built an automated 24,000 m² warehouse and invested in a new IT structure with, for example, a PIM (Product Information Manager) and a new website.

This physical development has enabled Imbretex to grow from 18500 SKUS in 2019 to more than 53000 SKUS in 2020. Thanks to the new warehouse, Imbretex now distributes new brands such as Build Your Brand, Tee Jays, Neutral, Just Hoods, Yoko and many others.

The preparation and dispatching of orders is carried out more quickly thanks to the optimisation of flows and several IT developments offered via the imbretex.fr website. Video tutorials will soon be available detailing these services.

In 2020, Imbretex has taken on a new impetus and its entire team is ready to help and support customers in this new adventure.

Discover the new products and new brands distributed by Imbretex stand D22 at Premium Sourcing on 2 and 3 September at the Carrousel du Louvre.