Badge4U Interview for Premium Sourcing 2020

Badge4U, a Polish promotional gifts company since 1992, returns to Premium Sourcing in 2020. We wanted to find out more from its founder and president Wojciech Pawłowski. Discover below his interview:

Introduce your company
Our company, Badge4u, produces various advertising objects, such as: badges, magnets, security products, telephone accessories, microfibre products and many others.

Why is Premium Sourcing an important event for you?
France is the largest and most important market for Badge4u. It accounts for 21% of our turnover, so the Premium Sourcing trade fair provides us with a real showcase to showcase our products.
Another advantage of this show, its Premium format allows us to discuss at greater length with visitors, to exchange and understand customer expectations.
This year, Premium Sourcing is even more important for us. It’s an opportunity for a real recovery after the gloomy months following Covid-19. We will also be able to follow the market trends in anticipation of 2021.
The back-to-school season is always a key moment for the business. It’s the ideal time to recontact customers. And what could be better than a face-to-face meeting?

What novelties will be presented at Premium Sourcing?
On the occasion of this 10th edition, we will present a new range of ecological and biodegradable products. It includes round badges (56 mm), name badges, camera covers, card holders, bandanas and eyewear cloths.

Find magnets, badges and other products from Badge4U stand D01 at Premium Sourcing on 2 and 3 September 2020 at the Carrousel du Louvre in Paris.