Cybernecard Interview for Premium Sourcing 2020
Cybernecard, distributor of textile products and promotional accessories, with or without personalisation, will once again be exhibiting at Premium Sourcing on September 2nd and 3rd. We wanted to find out more about its new products from its managers Alex and Briagette Lawson.
Present your company and its strong points
Cybernecard’s unique value is its ability to constantly adapt to customer demands by providing a range of durable, comfortable and environmentally friendly products with smart features that enhance performance.
Cybernecard is committed to maintaining a balance between the pursuit of economic performance and respect for society and the environment, for efficient and cost-effective operation. We received a bronze medal for our CSR performance.
Our strengths :
Eco-responsible marking “made in France”: Marking techniques involving screen printing and embroidery.
A dedicated sales representative and sales assistant for each region.
An in-house team who give advice and proposals on products
An after-sales service to ensure the correct follow-up of your orders.
Why is Premium Sourcing important to you?
PremiumSourcing remains a major event for Cybernecard because the end of the year is an important period to relaunch the promotional market after the summer holidays. This period represents our biggest turnover, so it is important to be visible, reactive and to present new items and projects. Premium Sourcing also offers an excellent opportunity to meet and discuss with customers after the summer break.
This year, with Covid 19, it is particularly important to be seen and heard, as customers are vigilant about the future of suppliers in these complicated times and will give preference to suppliers who are still present and responsive in the field and who can meet their needs.
Of course, this also allows me to get back in touch with other distributors and exchange information.
What new products will you be presenting at the show?
We are going to present the Solid Style collection. It comprises around 30 models in 6 colours. They are trendy and perfectly fitted outfits for maximum comfort.
A priority for 2020 was to develop useful and durable products, such as the golf umbrella in 100% recycled PET canvas (ref. 2384) by Fare, the bags in recycled polyester (ref. 1816076) by Halfar, the calculator in recycled cardboard (ref. 788-00) by Metmaxx, or the Sportswear made in RPET by James&Nicholson.
As for the MBW brand, nearly 50 new products will be presented! The most popular products are the teddy bears with personalised messages on their t-shirt and their Schmoozies buddy collection, which are very popular with young and old alike. Generally speaking, promotional plush toys make everyone smile and are increasingly popular for trade shows, community events, school assemblies, company outings or even children’s parties!
Find all Cybernecard’s new products on stand B14 at Premium Sourcing.